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Making Joomla! Sites Easier for Our Clients to Manage - Randy Carey

E-Commerce Solutions SEO Solutions Marketing Solutions
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This presentation discusses and illustrates how to develop a tailored user experience for those who will be maintaining a Joomla! website and its content. The session includes: • A model for optimizing CMS usability without sacrificing the power of Joomla! • examples of remarkably easy-to-use interfaces for non-technical staff • six techniques for tailoring a simpler and more intuitive experience for our clients • advice on how to out-compete competitors in the area of CMS usability -- even against a simple blogging tool • evidence for why Joomla! holds an edge in building a tailored CMS experience Clients seek a CMS solution so their staff can manage their website's content.A feature-rich CMS like Joomla! provides lots of value to the client -- but only if the system is usable for those who must maintain the site. If we can improve the usability for those managing content, we deliver more value. How do we do that? Content managers are a different type of CMS user than developers are. They have a different perspective, different motivations, and typically a limited knowledge of Joomla! and its technical terms. We can and should do better than hand them the same admin interface we use to build the site. We improve their Joomla! experience by delivering a thought-out workflow and a backend tailored for the client. If you have ever trained non-technical staff on a CMS, you understand why this is important.
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Tech
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