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The Shelter Pet Anthem | Shelter Pet Adoption | Ad Council

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Three of the Internet’s most beloved pets: Toast Meets World, Keyboard Cat and Hamilton the Pug, are teaming up to help millions of cats and dogs in shelters and rescue groups across the country find loving homes. To start your story, visit
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The Shelter Pet Project is the first national PSA campaign to bring together animal welfare organizations and shelters across the country with one unified goal – to increase pet adoption. Since launching in 2009, the Shelter Pet Project has received more than $200 million in donated media and shelter euthanasia rates have decreased by 12 percent. In the past year alone, more than 500,000 people have visited the to search for a pet available for adoption near their home.For more info, please visit:
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Our mission is to identify a select number of significant public issues and stimulate action on those issues through communications programs that make a measurable difference in our society. Fore information, news, events, and more, please click here:
The Shelter Pet Anthem | Shelter Pet Adoption | Ad Council
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