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How to make a YouTube Thumbnail in minutes

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Hey guys! Welcome to Silicon Valley Girl!

Today, we are going to talk about marketing for YouTube videos. We're going to talk about a thumbnail because you need to think of it as a banner ad, as 30-40% of your success on YouTube.

Think about your own behavior on YouTube. You take your phone and you start scrolling and scrolling, and scrolling. You see so many different thumbnails and the first thing you pay attention to is a thumbnail. Does it intrigue you? Are you excited about the content? Only after that, you're gonna read the title, click on the video and watch it.

Every creator needs to spend some time to figure out what kind of thumbnail works best for him. I've been on YouTube since 2014 and I've experimented with so many thumbnail styles. Right now, I have one style that works the best for me because it's super easy to create and you can do it yourself (I'm going to show you how), and it attracts a lot of attention because it follows some simple basic rules.

Rule #1: Show your face. You take your camera, smile and make a couple of photos just to make sure you have the right face. An ideal version of a thumbnail has an empty spot somewhere around you, so you can place your text there.

Rule #2: Your face needs to tell a story. A happy face is always a good story because there are so many things going on in the world and people just want to look at positive people.

Rule #3: Yout text needs to stand out. If your video title is "How to do ...", then maybe share one tip on your thumbnail so that people see that you're actually an expert, that your advice is not something basic they can get anywhere.

This video is sponsored by Adobe.

Time codes:
0:47 Rules of creating YouTube thumbnails
2:46 About Adobe Spark Premium Service
3:41 The process of creating a thumbnail

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