Sorry OnePlus 11, It's Not You, It's Us

I'm gonna agree with Marques that OnePlus is back, but I don't think that's necessarily a good idea. Let me explain:

See, OnePlus became viral back when consumer priorities were different. If you bought a Samsung or HTC phone back in 2014, the flagships weren't cheap and the layers of software over Android were so overwhelming that what people complained about was lag. You grabbed your new phone and it was already slow, and by the way, these layers were a solution to how poor stock Android was in the beginning versus what iPhones could do. People don't remember you couldn't even multi-touch until HTC did their own solution, but then all those things that HTC Sense and TouchWiz came to solve lasted long enough to create the perfect Troy for OnePlus to invade.

The original OnePlus strategy to never settle came at the right time when CyanogenMod was doing KitKat even better than Google. This premise of fast and fluid software on a powerful chip at a crazy aggressive price made a lot of sense, but for 2014.

Nine years later a lot has changed. Most of its competitors are either gone, or fixed their software, or built their own flagship killers. What's most important though is that consumer needs have changed even more. Going back to the past doesn't necessarily address the desires of the present, even if in many ways I do feel this new OnePlus 11 gets a lot of it right. I'm Jaime Rivera with Pocketnow and it's time for our full review.