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Decoding Today's Chinese Consumers

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With average household income growth estimated to grow 5% annually in the next 10 years, China is facing both opportunities and challenges to transform from a production-oriented to consumption-oriented economy. As an important buffer zone under the current economic cycle, how will consumption become the mainstay of the economy?

Dimensions to be addressed:
- Evolving consumer demand across demographics and social classes
- Demystifying Chinese consumption with trade
- Harnessing risks of "widgets to digits"

Speakers:
- Cai Fang, Vice-President, Chinese Academy of Social Sciences (CASS), People's Republic of China.
- Curtis Ferguson, President, Greater China and Korea, The Coca-Cola Company, People's Republic of China.
- Ge Huayong, Chairman, China UnionPay, People's Republic of China.
- Joe Ngai, Managing Partner, Greater China, McKinsey & Company, Hong Kong SAR, China.
- Zhao Yan, President, Bloomage International Investment Group, People's Republic of China.

Moderated by:
- Wang Boming, Editor-in-Chief, Caijing Magazine, People's Republic of China.

http://www.weforum.org/
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