Shootz Restaurant CEO Harold Walters on Connecting with a Large, Organic Audience

Harold Walters, CEO of Shootz Restaurant, understands the transformative power of social media storytelling. A crucial mindset shift occurred when he embraced the notion that the opinions of others aren’t his concern. He recognized his purpose is to inspire and bring value to others.

Watch this interview live from Toast’s Spark event in Los Angeles to learn about the benefits of using the Ovation platform, switching to Toast from Clover, and the importance of digital media. #shootz #restaurantowner #entrepreneur

@calibbqmedia @shootz.official @toasttab

WHAT DID YOU LEARN on this episode of the Restaurant Influencers podcast, presented by the @Toast point of sale and restaurant management technology company? Let us know by leaving a YouTube comment below.

Sponsored by:
• Toast: All-In-1 Restaurant POS — https://bit.ly/3vpeVsc

Chapters:
[2:57] - Harold Walters' 2-Minute Drill
[8:21] - Using Ovation Technology
[10:58] - Being in Business with Friends
[12:24] - Toast on Restaurant Tech Stack
[18:06] - Curiosity and Business

Harold Walters is a Restaurant Influencer -

By embracing his purpose and focusing on telling the unique story of the Shootz Restaurant, Harold Walters found the freedom to authentically and intentionally walk his path. The CEO believes that storytelling is paramount in differentiating a brand from the competitors.

“Telling your story, especially if you have information that can be valuable to others and can save people's lives. Like, you got to go out there and do it.” says Harold Walters to host Shawn Walchef of https://calibbq.media during a conversation at the Spark LA event presented by Toast.

Shootz also leverages technology, such as Ovation, an innovative guest feedback platform, to receive real-time responses and enhance the business. This enables staff to identify areas for improvement, engage with guests, and increase positive reviews while limiting negative ones.

Recognizing the significance of a well-rounded restaurant tech stack, Harold Walters made the switch to the Toast point of sale (POS) and restaurant management system as his preferred technology partner. He found that Toast offered comprehensive features and valuable data insights that were lacking in other systems like Clover which they had used before switching.

With Toast, Shootz gains access to essential features such as Toast Guestbook, which allows him to analyze customer spending patterns, lifetime value, and segment the customer base. Additionally, Toast seamlessly integrates with other restaurant software solutions in Shootz Restaurant's tech stack, including Ovation, creating a central and efficient system for the business.

Harold Walters, through his utilization of technology and storytelling, has transformed Shootz Restaurant into a customer-centric, e-commerce establishment and the epitome of Digital Hospitality. Walters' shift in mindset, focusing on purpose and storytelling, has allowed Shootz to stand out, transcending the boundaries of a typical dining establishment.

Episode Links:
Harold Walters IG: https://www.instagram.com/haroldiwalters/
Harold Walters TikTok: https://www.tiktok.com/@haroldiwalters
Shootz Website: https://www.shootzhawaiian.com/
Shootz IG: https://www.instagram.com/shootz.official/
Shootz TikTok: https://www.tiktok.com/@shootz.official

ABOUT HAROLD WALTERS:
Harold is a proud husband and father. Before founding Shootz, the Hawaiian-inspired fast casual hot spot in California, Walters founded and operated multiple very successful businesses, including various e-commerce brands. Since opening Shootz, he has been featured in QSR Magazine as one of 35 Young Leaders to watch. Harold has casted a vision for Shootz to grow into a top nationwide fast casual brand and plans to do so by tapping into his history of scaling businesses. Couple that with his work ethic and tech savvy and it’s no wonder Shootz is quickly rising in the fast-casual restaurant industry.

Harold Walters Linkedin:https://www.linkedin.com/in/haroldiwalters/

ABOUT RESTAURANT INFLUENCERS:
Restaurant Influencers is a weekly video podcast series presented by Entrepreneur Media and Cali BBQ Media. Every week host and restaurant owner Shawn Walchef (@shawnpwalchef) talks with business leaders like Rob Dyrdek, Stratis Morfogen, Chris Comparato, Meredith Sandland, and more, about their secrets to Smartphone Storytelling, marketing, branding, and how to show up where customers are engaging online.

Published by Entrepreneur Media - https://entreprenuer.com
Produced by Cali BBQ Media - https://content.calibbq.media

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RESTAURANT INFLUENCERS IS PRESENTED BY TOAST

Restaurant Influencers is brought to you by Toast, the powerful restaurant point of sale and management system that helps restaurants improve operations, increase sales and create a better guest experience.

Toast — Powering Successful Restaurants

• Learn more about Toast at https://bit.ly/3vpeVsc